Berkley

The PowerBait MaxScent Tube releases a super-charged scent field that attracts fish while being dragged or hopped across the bottom. This material is perfect for finesse presentations with realistic...

A simple way to increase your catch rate, the Berkley Line Counter allows you to fish your bait at precise depths. This Line Counter is an accurate fishing depth monitor featuring a one-touch quick...

The Berkley PowerBait Power Swimmer makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait...

The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic...

The Berkley PowerBait Maxscent Lil Trooper releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with...

The Berkley Powerbait Gilly is a deadly soft plastic that imitates fish perfectly. The hollow head allows for easy crushing on strikes and helps to orient the bait in an upright posture when swimming...

Berkley Fusion19 hooks are for everyone, from the novice to the avid angler. Weedless Wide Gap hooks feature a fluorocarbon weed guard to pitch your bait into the heaviest cover. A great hook for the...

The Berkley ceiling/wall rod rack saves space while neatly and securely storing up to 6 complete rod and reel combos. Ideal for underutilized ceiling space. Versatile horizontal mounting options for...

With the Berkley Combo 5 Rod Rack, everyday anglers will get it all; performance, value, and reliability to make fishing more enjoyable. Stores 5 combos neatly and securely Corrosion proof Foam grip...

The PowerBait Agent E is the brain child of MLF Pro, Edwin Evers! This little bait is packed with features that make it a go-to all year round! Built-in rattles, low center of gravity, and Berkley...

The Berkley Flicker Shad has been a game changer for anglers all over the nation providing top-notch fish catching at a great price. With tons of colors to choose from, the Flicker shad is a go-to...

Enhance any lure with the water-soluble PowerBait Attractant. Available for the most popular fish species in 8 oz bottles. Fish attractant makes any bait taste and smell alive with popular prey...