Berkley Gulp Alive Fish Fry

If you think ice fishing with live bait is your best option, you need to try Berkley's Gulp! Ice Fish Fry. Extreme scent dispersion expands the strike zone up to 400 times to draw in the wariest fish. That's why it's proven more effective than live bait in head-to-head field tests. Tail wiggles for nonstop fish-enticing action.

• 15 per pack
• 1"
• Proven to be  more effective and durable than live bait
• Tail designed for nonstop fish enticing action
• Extreme scent dispersion 
• Enticing tail movement